The back end of the sales funnel is the most important part of the funnel. When you have successfully moved your leads towards the end of the funnel, it is time to sell high priced products and services. Depending on your business model, the product can be private coaching, one on one training, or even digital products of high value. The loyal Publish Academy Course customers who have reached the end of the funnel will be willing to purchase anything you offer. According to experts, true profit is made only at the back end of the funnel.
Customers at the back end of the Publish Academy Course are hyper-responsive
Dealing with customers at the back end is much more enjoyable because only hyper-responsive customers stick with you until the end. These customers have shown interest in your opt-in forms, enjoyed the freebies and low priced products you have offered and want more from you. They are willing to invest their time and money in your products, which makes selling much easier. You don’t have to market yourself as an expert as the hyper-responsive customers already know that. You only need to sell your products developed carefully after analyzing the needs of the customers.
High priced products like the Publish Academy Course
The back end of the funnel gives you the freedom of selling higher priced products. When you open the Publish Academy Course one of the first things you will see is how to create your own digital product and then you can enjoy more profits by selling expensive products and services. You can use any media that interests your customers at the back end. Creating customized products for hyper-responsive customers is not very difficult because only 1-2% of your leads travel to the back of the tunnel. It is all right to lose 98% of the leads because the remaining 2% will help you to earn profits much easily. The small group of people is responsible for helping you make big bucks. It is very common to have back end products priced at several hundred dollars or even thousands depending on the product.
Back end customers have fewer issues
It is much easier to provide customer support for back end customers because they trust you and their issues are genuine. They don’t find the urge to negotiate everything and complain about the product as they wait for you to provide them with products. You need to create an irresistible offer that will encourage your back end customers to spend more. They have already tried all your products and they are satisfied with the value of your products. It is much easier to understand the needs of a small group of people so that you can easily create a customized solution with your time.
Back end profits provide long term benefits
If you want to develop a successful business model, you have to concentrate more on the back end products also make sure you are in a profitable niche before you start selling. With a sizable business income, you can start an affiliate program and inspire affiliates with your conversion rates. You can even lose money on the front end because low priced products are never going to make you rich. Moreover, with a solid customer base, back end profits will be much more than the loss you may have to face with the front end sales.
Almost everything is being done online today. Everyone is shopping online and working online. Many companies have even started doing all of their marketing online. Many businesses have started to move away from radio, billboard, and television ads. They have realized that most people are conducting their business online and most of them are even watching television online as well.
Ads that are placed in newspapers and on billboards target a specific audience. Once you decide that you want to use online marketing, you can also find a specific audience. This will help you to grow your business greatly. When you find your target audience, those will be the people that you really want to buy all of your products.
Finding the perfect audience for your digital products
There are quite a few ways to find a target audience for your products. One of these ways is to use the digital product blueprint by Eben Pagan. This is a program that has been designed to help businesses who are solely online. It gives you tips on how to get more customers on your site. This program helps you to focus on digital marketing and the commercial role of your website.
Search engines and Pay per Clicks
The digital product blueprint helps to get your business on some of the top search engines. There are many ways that the program discussing on how you can be on the first page of any search results. This is the key to having a very successful business. You will also learn how to turn your site into pay per click site. This is another way to drive business onto your website.
Email Marketing and Customer Service With Publish Academy
Publish Academy review is coming out soon. The product is created by Anik Singal and many companies send out emails for special deals and sales that they are running. You can learn the best ways to do this when you watch the videos in this program. You will also learn how to maintain a great relationship with each and every one of your customers. You will learn how to get your business involved with social media as well.
The possibilities for your digital marketing are endless. Once you have signed up for this program, you will begin to see a lot of changes in your business. You can now count on digital marketing to help you gain many more customers. You can hone in on what they buy the most from you and categorize sales to them. When you have built your specific audience, you can start making much more money. Your business’s website will be exploding with online hits. You will be thankful for Eben Pagan and his intelligence and development of this program.
To get this program, you can do a web search to find it. You will be able to download it directly after you purchase it. You can begin watching it almost immediately. This is when the real magic happens. You will start learning all sorts of tips and facts that you will be able to use for the rest of your company’s life.